Saturday, April 11, 2026 | 3 - 5 PM | All Ages

FREE EVENT

Located in Tucson within the Sonoran Desert, the subject of water conservation and effective water usage is a major one. Being situated in a dry, arid environment that directly impacts our way of life, IDA (Illustration, Design, and Animation) students at The University of Arizona, led by Professor Jenn Liv, take on a first-semester project that combines illustration, motion design, and AR activation to create work that raises water conservation awareness.

Students first gather research on water conservation in Tucson, examining current measures and incentives implemented by the city to reduce water use and promote conservation. They then develop concepts for an illustration, followed by a storyboard to map the short animation. After concepts are approved, students move into final production and link their illustrations and animations through the Artivive app. This assignment has produced compelling results each time it is offered, introducing students to extended reality and interdisciplinary practice while creating interactive work that engages viewers and adds an immersive quality to each piece.